Jason Hennessey is an entrepreneur, internationally-recognized SEO expert, author, speaker, podcast host and business coach. Since 2001, Jason has been reverse-engineering the Google algorithm as a self-taught student and practitioner of SEO and search marketing.
AI has caused so many changes in SEO. This article is intended to give entrepreneurs an understanding of how the changes are impacting their online visibility and what they can do to maximize their business growth.
As business leaders, we need reminders to focus on our mindset, not just the P&L. Here are three habits that I practice to create a more successful mindset.
The giants in your field likely have correspondingly huge online marketing budgets, but there are proven-effective and low-cost ways a modestly-sized business can still search-rank in the stratosphere.
A thorough understanding of your strengths and weaknesses is integral for success. These are proven ways to identify your unique approaches and how to make the most of them.
From tweaking your Google Business Profile to creating Instagram-able "selfie spaces," how small companies can boost search rankings just like the heavy hitters.
Most execs try to improve culture at a top level with perks, but a better success method might be a hard look at leadership systems as a whole — and a willingness to shake them up.
The current state-of-play strengths, weaknesses and potential of this breakthrough tech, and why owners and other execs should be aware of its capability gaps.
From the slightly unorthodox (such as taking an improv class), to the payoffs of a great mentor, to regarding failure as a platform, here's how to be an engine of self-assuredness.