Gene Marks | Page 5

Loss aversion makes football coaches and business leaders timid when the data says they should be bold.

He knew a very simple thing about competition.

When you care about your craft, you respect your peers.

A richer color scheme encourages customers to tip a lot more.

Probably not…and there's a good reason why.

Everyone can benefit from simple advice, no matter who they are.

Thanks for the feedback. Now get back to work.

No, it's not. There's a lot of better ways to spend that money in the spirit of the holiday.

Even good ideas need proper execution.

The last thing you want to hear is "hey, that's a great idea!" from the one person who's supposed to be giving you the great ideas.

Shorpy.com is entirely photos of people in ordinary life long ago dealing with the same sort of stuff we deal with now.

Whatever convinced you turning away sales is good business, it wasn't the math.

I know that I'm going to be in for a tough time as soon as I realize the a potential customer is a middle-aged guy.

Because one IS coming. Sometime.

What can you do to "help" my business? Buy something. Vague promises aren't going to cut it.

Believe it or not, if you weren't a jerk to begin with it could have the opposite effect.

Talk about embracing failure.

That "away from office" message doesn't signal laziness or complacency. It demonstrates competence and success.

The problems of one person or one business are seldom significant in the context of a big world with a long, long history. Paradoxically, that is very comforting.

Start offering more money and better benefits.

Yes, but if your parents didn't teach you it's impolite to stare at people it will sound ridiculous when well-mannered adults write a rule against it.

But please, don't put your six-year-old behind the wheel of a forklift, OK?

The chain is now allowing anyone to use their spaces, regardless of whether they purchase anything.

Amazon just upped it's Prime membership 20 percent, because who's going to do anything about it? Tony Soprano would understand the market dynamic.

Turns out that Kim - the "madman" - is teaching us all a few fundamentals about sales. Who knew?

If all your accountant does is make sure you don't get audited by the IRS, it's time to find a better accountant.

It doesn't have to be a waste of time. Really.

Two Canadian ice cream entrepreneurs playfully put "Jesus" in the shop name. Predictably, a lot of Christians aren't amused.

For centuries women have been paid less, and received fewer opportunities, than men. It was never right and it's no longer tolerable.

Talk about dealing with adversity