Hommati logo
3D tours, aerial and interior videos, photography, augmented reality, and other services for real estate agents

Investment

$64,965

Initial Franchise Fee

$39,900

Units

150

Growth Rate

+94.8%

Overview About Investment Territories Support Operations Ranking History

Overview

Industry Services (Other)
Founded 2017
Franchising Since 2018
Parent Company Hommati Franchise Network Inc.
Leadership Jerry Clum, CEO/Founder
# of Employees at HQ 26

Units and Growth Chart

About Hommati

Hommati provides innovative technology content to real estate professionals, helping them sell more homes faster. Hommati offers 3D tours, ultra HD photography, and augmented reality among a long line of cutting-edge services, including one of the globe’s most sophisticated home-for-sale mobile search apps, AR Home.

As a trendsetting franchise, Hommati, which was founded by Jerry Clum in 2017 and began franchising one year later, has expanded quickly. It now has over 100 franchises across the U.S. and is continuing to grow. If you are interested in the company, connect well with agents, and feel comfortable following a system, you could be a good candidate as the next successful Hommati franchisee.

Why You May Want to Start a Hommati Franchise

As a franchisee, you can manage the business alone at first and then hire people as you grow. Running a franchise could also be fun since you will work with the most cutting-edge virtual reality technologies available today.

Moreover, Hommati has little competition, which means there is room for growth. Based on MLS figures, aerial images boost a property’s chances of getting sold faster. 73% of homeowners feel more confident listing with agents who use aerial videos. Considering less than 10% of agents use this medium, Hommati can make a huge difference for real estate professionals who are continually seeking opportunities.

What Might Make Hommati a Good Choice?

Hommati boasts a long list of industry acknowledgments, such as ranking in Entrepreneur Magazine’s Top New Franchise, Top Low-Cost Franchise, and Franchise 500 lists in recent years.

Hommati‘s numbers also speak volumes about the company. To be part of the Hommati team, you should make sure you’re financially ready for an initial investment that will include a franchise fee and potential startup fees. Franchisees will also need to meet the company's set net worth and liquid capital requirements.

How Do You Open a Hommati Franchise?

To open a Hommati franchise, you should be ready to exchange a lot of information with the Hommati company. They will send over a Franchise Disclosure Document, which contains all the pertinent details you need to know as a potential franchisee. It is important that you go through the Franchise Disclosure Document thoroughly so you can avoid surprises later on. It may be wise to consult with an attorney or financial planner.

Hommati will also want to learn more about you, your motivations, and your financial suitability as a franchisee. If you both decide to give the partnership a try, the company will invite you to their headquarters in Westerville, Ohio to meet them. Here, you will have the chance to ask even more questions if necessary. Once you have decided that a Hommati franchise is for you, they may present you with a franchise agreement to sign after paying the initial fees. The franchise team will work with you until you are ready to open your new business. They will also offer you ongoing support in the form of meetings and conventions, toll-free lines, online support, and marketing help.

Investment Details

Initial Franchise Fee $39,900
Initial Investment $64,965 - $79,523
Net Worth Requirement $100,000
Cash Requirement $75,000
Royalty Fee 6%-8%
Ad Royalty Fee 0
Technology Fee $195/mo.
Term of Agreement 10 years
Is Franchise Term Renewable? Yes
Financing N/A
Veterans Incentive $3,000 off franchise fee

Available Territories

Franchising opportunities available in the following regions

Training & Support Programs

Comprehensive training and ongoing support to help you succeed

Training

On the Job Training 4 hours
Classroom Training 36 hours

Ongoing Support

Purchasing Co-ops
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Field Operations
Proprietary Software
Franchisee Intranet Platform

Marketing Support

Co-op Advertising
Ad Templates
Regional Advertising
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App

Operations & Requirements

Key operational details and requirements for running this franchise

Is absentee ownership allowed? No
Can this franchise be run from home/mobile unit? Yes
Can this franchise be run part time? No
# of employees required to run 0-3
Are exclusive territories available? Yes

Ranking History

Hommati performance in the Franchise rankings over recent years

Additional Rankings

Curious to know where Hommati ranked on other franchise lists? Find out below.

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Disclaimer
The information on this page is not intended as an endorsement or recommendation of any particular franchise or business opportunity by Entrepreneur Media. Our listings and rankings are solely research tools you can use to compare opportunities. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise or business opportunity. That should include reviewing the company's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees/licensees/dealers.
Updated: December 12th, 2022